Over the Edge for Brain Cancer Research - Media Advisory
Brain Cancer Survivors & VIPs to Rappel 365 Ft Down Tallest Building in San Diego for Brain Cancer Research
WHO: Supporters of the brain cancer community and Accelerate Brain Cancer Cure (ABC2), a nonprofit organization that drives cutting-edge research and treatments for brain tumors.
WHAT: Over the Edge for Brain Cancer is a two-day event in which participants or “edgers” commit to a fundraising minimum in exchange for the once-in-a-lifetime opportunity to rappel down the tallest building on the San Diego skyline, the Manchester Grand Hyatt. Spectators and supporters are invited to gather on the pool deck of the hotel to cheer on their favorite “edger” while enjoying high-energy entertainment.
All proceeds from the event will benefit Accelerate Brain Cancer Cure (ABC2) and fund San Diego-based brain cancer research. Over the Edge partners include The Beer For Brains Foundation, Manchester Grand Hyatt, Over The Edge and The Tug McGraw Foundation.
WHEN: November 2-3, 2013
· Saturday, November 2 – VIP/Media Day
o 3:00 p.m.-6:00 p.m. PDT
o VIP/Media Day featuring American Idol® winner David Cook and other VIP rappellers (full list below)
o Special Media hospitality suite on the pool deck.
· Sunday, November 3 – Main Event
o 9:00 a.m.-5:00 p.m. PST
o Main event featuring 50 rappelling edgers, including three brain cancer survivors.
o Spectators may attend the event for free to cheer on our edgers.
o Special dedication rappel by Monique Dodd, in honor of pediatric brain cancer patient and local hero, Jose Montano
WHERE: Manchester Grand Hyatt San Diego – 1 Market Place, San Diego, California 92101
Fourth Floor Pool Deck
CELEBRITY & VIP RAPPELLERS:
· David Cook, American Idol® winner, who lost his brother to brain cancer four years ago
· Dr. Bob Carter, Chief of Neurosurgery, UC San Diego Health System
· Max Wallace, CEO of Accelerate Brain Cancer Cure
· John Schafer, General Manager of the Manchester Grand Hyatt San Diego
· Two inspiring brain cancer survivors and endurance athletes - BethAnn Telford, national brain cancer advocate,and Monica Allen, local San Diegan - who refuse to let their diagnoses slow them down. BethAnn even competed at the 2012 Ironman World Championship at Kona, HI.
WHY: Brain cancer is the leading cause of tumor cancer deaths among children and young adults. There are more than 600,000 people in the U.S. today with a brain tumor diagnosis, and another 66,000 new diagnoses are expected this year. It is a uniquely challenging disease that is not only in need of additional attention, but also an increase in strategic, focused research funding.
*All celebrity & VIP rappellers will be available for media interviews. For more information about the event, please visit www.otesandiego.org.
# # #
ABOUT ACCELERATE BRAIN CANCER CURE
Accelerate Brain Cancer Cure (ABC2) is a venture philanthropy 501(c) (3) nonprofit organization that drives cutting-edge research and treatments for brain tumors. Through strategic partnerships with medical research centers, early-stage biotechnology companies and large multi-national pharmaceutical companies, Accelerate Brain Cancer Cure has awarded more than $20 million in brain tumor research funding to highly qualified investigators and physician-scientists from 42 institutions. For more information, please visit: www.abc2.org.